Website Strategy
Outlined below are the website projects where I directed the brand alignment, messaging, and creative brief process.
Website Redesign
Managed website redesign project including overseeing RFP and selection of vendor. Managed internal deliverables including focus groups, internal interviews and feedback, project timeline, and staff training. Ensured the final website met technology and brand organization standards.
Website Design: Microsite
Project managed microsite for Matrix Group 15th anniversary. Oversaw development, managed timeline and ensured visual brand alignment.
Website Redesign
Oversaw content organization and strategy, usability, and search engine optimization.